The Source

Welcome to Applied Behavior Analysis

We know you are out there watching us, waiting. Afraid of us, afraid of change. We are a definite threat to psychology. The bridges between cognitive psychology and behaviorism are coming together which is a good thing because then the behaviorist can cross and take over.

The field of behavior modification has all the signs of an emergent and successful science: It stimulates research, suggests ideas, arouses disbelief and promotes resistance. It incorporates known empirical findings within logical consistent frame works. It abstracts out relevant factors from the natural complexity of the environment for observations. It is comprehensive yet parsimonious. 

In science, new ideas are first resisted, then gradually accepted, then seen as genius. It is these pioneers that push the human race forward and as some see them as the crazy ones, we see genius because the people who are crazy enough to think they can change the world are the ones who will do it. 

Website by  Michael Carmona <


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 Once you've seen the truth, there's no going back

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